Marketing

Advertising

A new Coca-Cola’s global campaign: “Take a Taste”

Coca-Cola’s global campaign builds on the success of the 2021 rebrand to evolve its platform. In 2021, the Coca-Cola brand reformulated one of its products to launch the new Coca-Cola Zero Sugar. Remade from scratch, the brand launched a product…

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Marketing

Heinz campaign encourages you to tip at restaurants

Heinz encourages us to tip the restaurant so they can serve the popular brand of sauces. If there is a brand that stands out for its sense of humor, it is Heinz. The brand shows off its peculiar British humor…

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Marketing

Doritos Crunch Cancellation how to cancel your noise in streaming

“Doritos Crunch Cancellation” is an original proposal to eliminate noise when chewing during streaming. To new opportunities, new problems. This could be the saying of the brands that are betting their marketing strategies on Twitch. Streaming offers the possibility of…

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Advertising

Balenciaga withdraws its controversial advertising campaign

The fashion brand Balenciaga has had to withdraw its latest advertising campaign and apologize for apologies for child pornography. In advertising not everything goes. There are times when creatives play with controversial campaigns to create impact and conversation among society.…

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Marketing

The tactical campaign of Burger King and Call of Duty

Burger King and CoD Modern Warfare collaborate to carry out a global campaign to mark the release of the game. Call of Duty is, without a doubt, one of the most important games in the whole world. Every year around…

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Advertising

Craig David creates an original song for Trainline advert

The Trainline advert has featured the British artist who has composed an original theme for the campaign. There are many brands that collaborate with artists to create exclusive themes for them. One of the latest examples has been the song…

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Marketing

Barilla’s “Passive Cooking”: Cook pasta sustainably

The Barilla pasta brand has launched a device that will help you save energy when cooking pasta. The Barilla pasta brand has been carrying out original advertising campaigns for some time. Actions such as Spotify playlists to cook pasta at…

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Mejores Anuncios de 2022

Adidas turns athletes into billboards with “Running Billboard”

Adidas’ funny campaign offers you discounts if you catch the athletes. Despite being one of the oldest means of advertising, outdoor advertising does not stop getting the most out of creative ideas. Just when you think you’ve seen it all,…

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Marketing

The Pepsi billboard shows that its blue is cooler than red

Pepsi’s billboard wants to show that its corporate color is more refreshing than the competition’s red. The advertising competition between Pepsi and Coca-Cola has taken another small step in this fascinating story of brand rivalry. And it is Pepsi, the…

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Advertising

Papa John’s Chorizo Flavored Lipstick: Planet Chorizo

Planet Chorizo is Papa John’s new range of pizzas and it celebrates it… by launching a chorizo-flavoured lipstick. Chorizo is in fashion all over the world. One of the most deeply rooted products in our country is ready to make…

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Marketing

Heineken’s ingenious outdoor advertising campaign

Heineken’s outdoor advertising campaign in Australia is an ingenious move on billboards. Outdoor advertising is a format that gives creatives a lot of play. Over time we have seen many original actions that have left us speechless. But, how do…

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Diseño gráfico

The evolution of the World Cup logos. From 1930 to 2022.

We review the graphic history of the World Cup logos since they were founded in 1930. Football is without a doubt the most popular sport in the world. It is estimated that 3,500 million people practice it, practically half of…

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Marketing

Heinz’s clothing collection with a built-in ketchup stain

The Heinz clothing collection aims to turn the popular Ketchup stain into an icon. If there’s Ketchup on food, there’s a stain for sure. And under this premise, Heinz has launched a clothing collection… with a stain incorporated. He has…

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Marketing

Adidas and Gucci launch a new collaborative collection

Adidas and Gucci have launched a new collaborative collection that mixes graphic elements from the two brands. In the world of marketing and advertising, collaborative collections have brought us great partnerships that we never thought would happen. This is the…

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Marketing

Barbie’s tribute to Dr. Jane Goodall

Barbie has honored Dr. Jane Goodall with a doll made from recycled plastic. Hace tiempo que Barbie cambió su linea comunicativa para tratar de inspirar a las más pequeñas. Se ha convertido en un símbolo por el feminismo y las…

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