Packaging

Marketing

Pizza Hut boxes turn into a Pac-Man board

Now you can play Pac-Man with Pizza Hut boxes thanks to augmented reality. This is not the first time that Pizza Hut has used its boxes in an ingenious way. One of his most successful inventions was turning Pizza Hut…

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Marketing

The Heineken campaign creates a personalized beer for tourists

The latest Heineken campaign: “A ‘Dam Fresh Heineken” creates a personalized beer for tourists arriving in Amsterdam. It’s curious the last campaign of Heineken to address the young tourists who travel to Amsterdam on holidays. The multinational has detected that many…

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Marketing

‘Nutella Unica’ creates seven million of Nutella different packaging

Nutella has launched a new marketing campaign called ‘Nutella Unica’ where it has created seven million different Nutella packagings. Nutella, the chocolate cream brand created by Michele Ferrero in 1965 created a fantastic marketing campaign recently where you could customize the…

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