Lego’s advert marks the start of the Danish brand’s 90-year history celebration. Lego, the popular brand of building blocks, turns 90. It seems like yesterday when Ole Kirk Christiansen, a carpenter born in Billund, Denmark, created a company dedicated to…
Read More »If there is a lasting relationship in the world of advertising, that is the pairing Wieden+Kennedy and Nike. This is the story of 40 years of marketing and advertising campaigns. When in 1974 the collaboration between Blue Ribbon Sports and…
Read More »These are all the Grand Prizes that have been awarded at the Cannes Lions Advertising Festival. For yet another year, the Cannes Festival of Advertising and Creativity rewards the best advertising campaigns of the year. The popular international creativity and…
Read More »Heinz’s adverts follow the line of the slogan that was created for the launch of its pasta sauce. In February, Heinz apologized to the media for bringing out a tomato pasta sauce after 150 years. Creativity, the work of Wunderman…
Read More »The advert for La Fallera wants to show the world the authentic Valencian recipe for paella. Paella is undoubtedly the most well-known dish in Spain internationally. Tourists line up to taste such a succulent delicacy and try to replicate the…
Read More »RC Lens made an original appeal to its supporters to donate blood. The response was staggering. The French Blood Bank published some alarming statistics: 30,000 blood bags were missing to obtain the necessary 100,000 that the country needs for its…
Read More »Burger King’s commercial in Austria to celebrate Pride Month has sparked a flurry of criticism of the brand. The month of June is known for being the Pride month, where diversity, inclusion and vindication of the rights of the LGBTQI+…
Read More »Wimbledon’s animated commercial puts the spotlight on Center Court at the tournament, which celebrates 100 years. Wimbledon’s “Centre Court” is one of those places in the UK that takes you back in time. A stadium that exudes mysticism everywhere, just…
Read More »Absolut’s advertising campaign immerses us in the refreshing world of cocktails. Talking about Absolut is talking about a brand considered top in the world of advertising. His celebrated “Absolut Perfection” campaign is considered the longest-running advertising campaign in history. A…
Read More »Apple’s advert debuts the new model of the Macbook Air presented at WWDC. Apple kicked off the Apple Worldwide Developers Conference (WWDC) with a Keynote dedicated to the software of its products. But in between, he presented us with the…
Read More »We take a look at the best adverts of 2022 and the best ad campaigns of the year so far. Arriving at the equator of 2022, it is time to look back and take stock of what the year has…
Read More »The Lego advert is a fun story about breaking the rules titled “Brick the Rules.” Lego’s ability to adapt to new times and trends is admirable. In an increasingly digital world, the brand has known how to find its space…
Read More »Volkswagen’s advertising campaign presents its new electric models parodying Hollywood movies. The automotive industry is fully embracing electric technology. Always in tow of Tesla, which was the first brand to clearly bet on having 100% electric vehicles. And this new…
Read More »Beyond Meat and Kim Kardashian places the popular influencer as chief flavor consultant. If there is a public figure who has managed to combine the facet of entertainment, influencer and businesswoman, that is, without a doubt, Kim Kardashian. The television…
Read More »We take a look at the 10 best Nike commercials in its 50-year history. Nike is celebrating. And it is not for less, this year marks 50 years since Phil Knight and Bill Bowerman founded “Blue Ribbon Sports” to distribute…
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