Marketing
Here you will find the Latest Marketing news!
In Eslogan Magazine we review the most current and original advertising campaigns. Here you will find an updated listing of the latest Marketing News of the year.
If you want to keep up to date with the latest marketing news and campaigns, this is your site.
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Toblerone, forced to remove the mountain from its logo. Why?
Las leyes suizas obligarán a la mítica marca a modificar el logotipo para eliminar el mítico monte Cervino de su packaging. Brand and packaging lovers are mixed up these days. The reason? One of the most recognizable packaging in the…
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McDonald’s turns a billboard into a Foodtruck: “Foodtruck Billboard”
“Foodtruck Billboard”, McDonald’s has turned a billboard into a Food Truck to present its new hamburger. Outdoor advertising is usually a good outlet for many creatives. Although locations such as billboards, marquees or opis have been offering us great creative…
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“Cultural Avatars”: Orange inclusion for African gamers
“Cultural Avatars” is an Orange initiative that is committed to the rise of the African community in gaming. Gaming is one of the main entertainment platforms in the world today. And it is that last year it billed close to…
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Heinz campaign encourages you to tip at restaurants
Heinz encourages us to tip the restaurant so they can serve the popular brand of sauces. If there is a brand that stands out for its sense of humor, it is Heinz. The brand shows off its peculiar British humor…
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Doritos Crunch Cancellation how to cancel your noise in streaming
“Doritos Crunch Cancellation” is an original proposal to eliminate noise when chewing during streaming. To new opportunities, new problems. This could be the saying of the brands that are betting their marketing strategies on Twitch. Streaming offers the possibility of…
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Balenciaga withdraws its controversial advertising campaign
The fashion brand Balenciaga has had to withdraw its latest advertising campaign and apologize for apologies for child pornography. In advertising not everything goes. There are times when creatives play with controversial campaigns to create impact and conversation among society.…
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The tactical campaign of Burger King and Call of Duty
Burger King and CoD Modern Warfare collaborate to carry out a global campaign to mark the release of the game. Call of Duty is, without a doubt, one of the most important games in the whole world. Every year around…
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Barilla’s “Passive Cooking”: Cook pasta sustainably
The Barilla pasta brand has launched a device that will help you save energy when cooking pasta. The Barilla pasta brand has been carrying out original advertising campaigns for some time. Actions such as Spotify playlists to cook pasta at…
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The Pepsi billboard shows that its blue is cooler than red
Pepsi’s billboard wants to show that its corporate color is more refreshing than the competition’s red. The advertising competition between Pepsi and Coca-Cola has taken another small step in this fascinating story of brand rivalry. And it is Pepsi, the…
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A new color of M&M’s debuts after 10 years
Lilac is the new color of M&M’s that the brand introduces in its popular chocolate bars. M&M’s is, without a doubt, one of the most popular chocolates in the world. The brand was created in 1939 when Forrest Mars and…
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Papa John’s Chorizo Flavored Lipstick: Planet Chorizo
Planet Chorizo is Papa John’s new range of pizzas and it celebrates it… by launching a chorizo-flavoured lipstick. Chorizo is in fashion all over the world. One of the most deeply rooted products in our country is ready to make…
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Heineken’s ingenious outdoor advertising campaign
Heineken’s outdoor advertising campaign in Australia is an ingenious move on billboards. Outdoor advertising is a format that gives creatives a lot of play. Over time we have seen many original actions that have left us speechless. But, how do…
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Heinz’s clothing collection with a built-in ketchup stain
The Heinz clothing collection aims to turn the popular Ketchup stain into an icon. If there’s Ketchup on food, there’s a stain for sure. And under this premise, Heinz has launched a clothing collection… with a stain incorporated. He has…
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Adidas and Gucci launch a new collaborative collection
Adidas and Gucci have launched a new collaborative collection that mixes graphic elements from the two brands. In the world of marketing and advertising, collaborative collections have brought us great partnerships that we never thought would happen. This is the…
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Barbie’s tribute to Dr. Jane Goodall
Barbie has honored Dr. Jane Goodall with a doll made from recycled plastic. Hace tiempo que Barbie cambió su linea comunicativa para tratar de inspirar a las más pequeñas. Se ha convertido en un símbolo por el feminismo y las…
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