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The Cannes Advertising Festival, known as the most prestigious event in the field of advertising, has awarded 34 Grand Prix.
Once again this year, the Cannes Festival of Advertising and Creativity stands out as the epicenter of the advertising world. This event recognizes the best ads of the year and many other categories. It is a festival where the most outstanding works of global creative talent in the advertising sector are selected.
Once again, the United States has been the country that has obtained the most Grand Prix, adding a total of 8. They are followed by France and the United Kingdom, with 4 awards each, and Germany and Spain, with 3. The creativity of Singapore, Peru, Poland, Brazil, the Netherlands, Australia, New Zealand and the United Arab Emirates have also been recognized.
Four campaigns top the list in terms of Grand Prix won, each with two top awards. These campaigns are: “Women’s Football” by Marcel Paris for Orange; “The misheard version” by Golin London for Specsavers; ”Cars to work” by Publicis Conseil for Renault; and “The everyday tactician” by McCann London for Xbox.
Here is the list of winners of the Cannes Lions 2024.
