A funny Apple advert to introduce the new Mac Mini M4
Apple advert introduces us to a new Mac Mini with a big-mouthed M4 chip and a lot of personality.
Apple’s advertising campaigns never cease to surprise us. The Cupertino company usually goes through creative phases that bring us elegant, informative, spectacular or fun campaigns. Sometimes they let their hair down a bit to launch something more daring.
This is the case of the latest campaign to advertise the new Mac Mini model, equipped with a brand new M4 chip capable of supporting the heaviest workloads. The piece shows us a talkative and loquacious device that faces everything we can throw at it in a fun advertisement.
“Introducing the all-new Mac mini” is the title of Apple advert to present the new Mac Mini model, equipped with the M4 chip and prepared for Apple Intelligence, Apple’s foray into artificial intelligence.
This new model integrates the M4 Pro chip, doubling the CPU speed and graphics power compared to its predecessor. Thanks to its 3-nanometer architecture, it is ideal for advanced graphics tasks such as 3D animation and video games. With Thunderbolt 5, it allows you to connect up to three 8K monitors and achieves fast transfers, optimizing the professional workflow.
All these specifications are very well reflected in Apple’s ad presenting the device. The piece shows us a talkative device that comes out of its box to take on the world. It greets its “old self” to start breaking the fourth wall by reading the typical titles that Apple puts in its campaigns. With a confident tone, it fulfills all the tasks entrusted to it.
The device has everything it takes to be the first gateway to the Apple world. The basic model starts at €719 and the Mac mini M4 Pro at €1,669.
Watch | YouTube
