All the winners of the 2026 Cannes Lions International Festival of Creativity, the Oscars of advertising June is here, and with it comes the Cannes Lions International Festival of Creativity. Known as the Oscars of the advertising industry, the event…
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The Nike advert for the World Cup is a blockbuster production starring the brand’s biggest football stars. Nike was one of the last major brands to unveil its World Cup campaign, and it certainly did not disappoint. Nike has gone…
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The Coca-Cola advert for the World Cup focuses on one of the most intense emotions in modern football The World Cup is one of the biggest global showcases for brands. And Coca-Cola knows it well. The passion that each country…
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The Adidas advert celebrates street football in a campaign that brings back young versions of Beckham, Zidane and Del Piero. The World Cup is just around the corner, and brands are getting ready to go all in. One of the…
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Pepsi’s World Cup advert redefines the rules of football from the fans’ perspective. The World Cup is approaching and although Coca-Cola is one of the official sponsors, Pepsi couldn’t stay behind. To do so, it has brought in its biggest…
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The On advert starring Zendaya is a creative ode by filmmaker Spike Jonze. If there is someone capable of leaving a distinctive mark when directing advertising campaigns, it is undoubtedly Spike Jonze. The director is renowned for groundbreaking campaigns such…
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The Coca-Cola advert for the World Cup transforms its icons into global football emotions. Coca-Cola is the official sponsor of the FIFA World Cup set to take place in the United States, Canada, and Mexico. The brand has already kicked…
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The Lego advert brings together the best players in the world for its World Cup campaign. The World Cup is just around the corner, and with it, brands are starting to launch their advertising campaigns. One of the most talked-about…
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The Heinz Dipper is an original idea that complements the classic French fries packaging. If there is one brand capable of taking its communication to the extreme, it is Heinz. The American multinational is the most well-known ketchup brand in…
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The Jeep advert pokes fun at fake adventure in the automotive industry. In a sector that is rapidly moving toward electrification, and with the growing influence of Chinese brands in the market, brands are increasingly taking refuge in their brand…
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These are the ten best commercials of 2025 selected by Eslogan Magazine. 2025 is coming to an end, and it’s time to review the year to discover the best commercials of 2025. It has been a remarkable year, especially at…
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Intermarché’s Christmas advert reinvents the tale of the Big Bad Wolf. Let’s admit it, this year’s Christmas ads are surpassing expectations. Some brands have used AI, such as the Coca-Cola Christmas commercial or the McDonald’s Christmas advert. Others have opted…
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McDonald’s reimagines the Christmas campaign to connect with new generations The Christmas ads have already been released, with only a few companies still behind schedule. One of the latest is McDonald’s which, despite being one of the most anticipated Christmas…
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Uber’s Christmas advert reinvents its emotional narrative to connect with the outskirts of the city. The transportation company Uber has been paying special attention to its advertising campaigns for some time now. Together with the agency Mother, it has delivered…
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Amazon’s 2025 Christmas commercial revisits the touching story of three grandmothers sledding down a hill. This year, Amazon has chosen to bring back the wonderful commercial released in 2023, titled “The Joy of Living.” The brand thus revives its most…
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