Audi’s spectacular advert presents Candide Thovex skiing on all types of surfaces.

We like Audi advertising campaigns. They have always taken care of their advertising campaigns to make them different, attractive and impressive. Today we bring you a new sample, with a spectacular advert starring the French skier Candide Thovex.

Audi’s announcement is based on the strength of the images. In them we see Candide Thovex skiing on many surfaces. From an erupting volcano to the Chinese wall. Multiple countries and iconic landscapes that follow the speed at which Candide Thovex goes down skiing. No voice-over, no music, just ambient sound and evocative images.

“Ski the World” is a spectacular advert to present the new Audi Quattro. Under the slogan “All conditions are perfect for the Audi Quattro”. The advert has the participation of Zikali Sound Design, a study of musical composition and sound design.

With more than 12 million views in 24 hours, the Audi ad is having a good reception on social networks; and that’s why the hashtag #AllConditionsArePerfectConditions is going viral all over the world. Do not miss the behind the scenes.

Behind the scenes – Candide Thovex

Via | Reason Why