Dove

Advertising

Dove’s campaign redefines beauty in the age of AI with “The Code”

Dove’s campaign adapts its “Real Beauty” to counter AI-generated beauty ideals. Dove is undoubtedly one of the most impactful brands in advertising. Its “Real Beauty” campaign, launched over 20 years ago, forever redefined the way brands talk about female beauty.…

Read More »
Mejores Anuncios de 2025

Dove’s advert for Super Bowl is a endearing story: “These Legs”

Dove’s advert for Super Bowl continues its fight against body shaming with a campaign full of truths. During the Super Bowl, brands don’t hesitate to leave us with spectacular campaigns, with big Hollywood stars or recovering past glories. But there…

Read More »
Advertising

Dove advert portrays teenagers’ insecurities: “Most Likely To”

The Dove advert is titled “Most Likely To” and shows us all the insecurities that teenagers display, at a crucial time for their development. Adolescence is a crucial time for the development of any human being. The physical changes we…

Read More »
Advertising

Greenpeace campaign shows us the dark side of Dove with “Toxic Influence”

Greenpeace campaign denounces abuse by Dove and its parent company, Unilever, for plastic pollution. In its fight against plastic pollution, the NGO Greenpeace leaves no stone unturned. Its denunciation campaigns have a great impact on society, which considers the NGO…

Read More »
Advertising

Dove’s campaign promotes diversity in the world of gaming

Dove’s campaign aims to fight discrimination in the world of gaming and presents 15 different styles for afro hair. Personal care brand Dove continues its initiative to represent real beauty. One of the sectors that the brand has detected as…

Read More »
Marketing

“Bellas (P)artes” Dove’s campaign reinterprets great works

Dove’s campaign reinterprets great pictorial works with real women’s bodies. Dove is undoubtedly the brand that has been trying the longest and best to make real beauty representative in all media. Whether in the world of advertising, media or gaming,…

Read More »
Mejores Anuncios de 2023

Dove commercial bets on real beauty in video games

Dove’s commercial follows the campaign to faithfully represent women in video games. In the world of video games and gaming, 74% of women do not feel represented in female characters. It’s a sector that has historically hypersexualized them, and despite…

Read More »
Mejores Anuncios de 2023

Dove’s billboard made of syringes: “Injectable Billboard”

Dove’s billboard is a denunciation of the harmful beauty standards that young women consume. Dove’s fight against artificial beauty continues. To do this, it has covered many fields, such as the fight against beauty filters on TikTok, hypersexualization in video…

Read More »
Advertising

Dove’s campaign against beauty filters on TikTok

Dove’s campaign is a call not to use TikTok’s popular “Bold Glamour” filter that distorts real beauty. Filters in applications such as TikTok or Instagram are being the center of debate when we talk about low self-esteem and the use…

Read More »
Advertising

Top 10: Ten Best Commercials of 2022

We have chosen the ten best commercials of 2022. Discover the best advertising campaigns and adverts that have been released this 2022. We could define 2022 as the year of a return to normal practice. After an apocalyptic 2020 and…

Read More »
Las mejores campañas de publicidad de Dove

Dove’s advert against hypersexualization in video games

“Real Virtual Beauty” is Dove’s advert claiming real beauty in video games. In 2004, Dove relaunched its communication under the #RealBeauty concept. In this time, the brand has focused on representing real beauty, fleeing from stereotypes in women. Now, he…

Read More »
Advertising

Dove’s emotional campaign helps cope with the pressure of postpartum

The Dove campaign wants to give mothers the help they need to cope with the pressures of motherhood. Dove is running multiple ongoing advertising campaigns. We recently talked about “Toxic Influence” to raise the self-esteem of young people and know…

Read More »
Reportajes

The best commercials about motherhood

Peace Within Chaos: We Analyze The Best Commercials About Motherhood. Advertising is nothing more than the combination of what the brand wants to communicate with the personal experiences of the creative person who carries out the campaign. This ability to…

Read More »
Las mejores campañas de publicidad de Dove

“Toxic Influence” Dove’s campaign talks about toxicity in Social Media

Dove’s campaign talks about toxicity in social networks in one of the best campaigns of the year. Dove has done it again. Without a doubt, she presents us with one of the best adverts of 2022. And she does it…

Read More »
Publicidad

The best mental health commercials

A compilation of the best mental health commercials that we can find today. Mental health is that state of balance between oneself and their socio-cultural environment. This state guarantees our labor, intellectual and relationship participation that allows us to achieve…

Read More »
Back to top button