Juegos Olímpicos

Nike’s advert for the Paris Paralympic Games focuses on the ultra-competitiveness of Paralympic athletes. When the Olympic Games are over, the spotlight turns to the Paralympic Games, an example of integration and overcoming that often far surpasses its better-known counterpart.…

Knix’s advert encourages athletes to comment on whether they tested during their period that day. When we talk about women’s sport, dealing with menstruation is still a taboo. It is for society, for coaches and for athletes. And when there…

Air Canada advert celebrates the heroic journey of a father seeking a better future for his children. The Olympic Games are often a source of inspiration and motivation. It is the dream of every athlete and where the work of…

The BBC promo is an animated gem that represents the city of love and the Olympic Games. Olympic Games years are usually very prolific years for the advertising industry. Sponsors, sponsored brands and television networks dress up to offer their…

Nike’s advert is a tribute to all the refugees who will compete in the Paris Olympics. This year the XXXIII Olympic Games are being held in Paris and brands are already positioning themselves. And more than 3.2 billion interactions are…

The IGA commercial is an emotional story about the Winter Olympics. The Winter Olympics are here and, although we don’t pay much attention to them here, in the Nordic countries it is an event as or more important than the…

We analyze and list the five best ads from the Olympic Games in all its history. The Olympic Games are approaching, the most followed world event on the entire planet. Values such as effort, sacrifice, improvement and camaraderie are the…

France TV’s commercial to promote the Tokyo Olympics is a fantastic Japanese-style animated piece. The Tokyo Olympics are just around the corner. But the most followed event around the world, which has already been postponed by Covid19, is still embroiled…

Salla, the coldest town in Finland, presents its candidacy for the Olympics to raise awareness about climate change. At the telling advertising agency we love this type of advertising campaign. To promote the product they use the tools provided by…

The motivating ad for the Olympic Games prepares the Parisian capital for its edition of 2024. The Olympic Games represent a before and after for the world in general. The athletes, who look forward to this moment to show that…

The spectacular animation of the BBC Sport for the Olympic Winter Games in Pyeongchang. The Olympic Games arrive and the sponsoring brands begin to release their advertising campaigns. They do not usually have the same reputation as the Olympic Games…

The new P&G ad titled “Thank You, Mom” follows its previous advertising campaigns for the Olympic Games. It seems like it was an eternity when in June 2012 P&G launched one of the best commercials in history. The multinational Procter…