Feminism Advertising
THE BEST FEMINIST ADVERTISING CAMPAIGNS AND WOMEN’S EMPOWERMENT
Here you will find the best feminist advertising!
Female empowerment is revolutionizing today’s society. Brands know this and try to do their part to achieve a more fair and equal society.
Feminist advertising is that which addresses women, empowers them and urges them to rebel against the current status. There is still a long way to go but little by little we are moving towards a more egalitarian society.
That feminist advertising campaigns incite conversation, generate emotion or start a debate is something that a few years ago was unthinkable.
If you want to stay up to date with the latest feminist campaigns and advertising, this is your place.
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Axa’s shocking advert reflects the passage of time in a woman
Axa’s campaign is a powerful story told by a woman who is aging in real time. In the middle of the year, the insurance company Axa launched a global campaign under the title “Being a woman shouldn’t be a risk.”…
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“Social Swap” Heineken and discrimination against women in football
“Social Swap” is Heineken’s original denunciation of discrimination against women when they talk about football. Discrimination against women is a common trend on the internet and social networks. Especially if we place them in the football environment, where toxicity reaches…
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Axa commercial defines the risks of being a woman today
“Being a woman shouldn’t be a risk” is the title of the Axa commercial that defines the problems that women experience in today’s society. In terms of equality and feminism there is still a lot of work to do. Not…
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The Adidas commercial focuses on the insecurity of women when running
“The ridiculous run” is the title of the Adidas advertisement that reflects the feeling of many women when they go for a run. “92% of women feel insecure when they go running.” With this devastating data we begin the review…
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Barbie’s tribute to Dr. Jane Goodall
Barbie has honored Dr. Jane Goodall with a doll made from recycled plastic. Hace tiempo que Barbie cambió su linea comunicativa para tratar de inspirar a las más pequeñas. Se ha convertido en un símbolo por el feminismo y las…
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“Not Her Problem” campaign denounces online hate against women
EE’s “Not Her Problem” takes advantage of the framework of the Women’s European Football Championship to denounce the hatred suffered by women online. The Women’s European Football Championship is an unbeatable setting for presenting impressive advertising campaigns. And if with…
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Puma’s campaign to empower women: “She Moves Us”
Puma’s powerful campaign empowers multi-talented women, starring singer Dua Lipa. The feminist movement has broken down the doors and penetrated with great force at all levels of society. The world of sports has not been left out and there are…
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Dove’s imperfect soaps in tribute to women’s skin: #RealSoaps
Dove imperfect soaps have crevices in tribute to the true beauty of the skin. In 2004, Dove underwent a complete brand communication overhaul under the #RealBeauty concept. With a historic campaign, she represented women far from the usual beauty canons…
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Adidas statues in London dedicated to inspiring women
The Adidas statues in London follow Adidas’ campaign to put inspiring women in the spotlight. Adidas goes all out to present its new range of sports bras. Last week, Adidas published a photo on social networks where you could see…
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Great Graphic Designers: Milton Glaser
We review the story of Milton Glaser, the designer who creates the logo of “I Love NY” and the psychedelic album cover of Bob Dylan. At the telling advertising agency we have a devotion to great graphic designers. Professionals who…
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The Dove commercial aims to change the image of women in advertising
#ShowUs is the latest Dove commercial that aims to change the image of women in advertising. Dove has known how to find his own path in the field of advertising. It was around 2013 that he started with a simple…
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Budweiser sexist ads redesigned for Women’s Day
Budweiser sexist ads have been redesigned to mark Women’s Day. Advertising has always been a true reflection of society. In it we can shed as it was lived in times past. Striking is the ads of the 50s and 60s…
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Coca-Cola Offside: Sports journalism and women
Coca-Cola Offside is an initiative in the United Arab Emirates to reclaim the role of women in sports journalism. In the Middle East, an authentic revolution is taking place. Young women push hard to change customs rooted in the…
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“Toni” is the commercial of Toyota starring a female footballer
The commercial of Toyota is played by Antoinette “Toni” Harris, a football player. 2018 was a year where the ads claiming the change in society were protagonists. Many marked by the inevitable female irruption in all areas of society. This…
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Audi’s ad celebrates that women can drive in Saudi Arabia
“It’s time to open new doors” is the Audi’s ad that celebrates that women can drive in Saudi Arabia. June 24 was a historic day in Saudi Arabia. For the first time women could get their driver’s license. From…
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