Marketing
Here you will find the Latest Marketing news!
In Eslogan Magazine we review the most current and original advertising campaigns. Here you will find an updated listing of the latest Marketing News of the year.
If you want to keep up to date with the latest marketing news and campaigns, this is your site.
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Calvin Klein commercial with FKA Twigs banned in the UK
The Calvin Klein ad starring FKA Twigs has been banned by the Advertising Standards Authority (ASA) in the United Kingdom. The Advertising Standards Authority (ASA) is the advertising self-regulatory body in the United Kingdom. It is in charge of ensuring…
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Guinness snow boots with beer-shaped soles
Guinness’s boots have been designed to leave a trail of footprints all the way to the pub. If there is an iconic beer brand in the world of advertising, it is undoubtedly Guinness. The popular Irish black beer was founded…
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Top 10: Ten Best Commercials of 2023
These are the ten best commercials of 2023 selected by Eslogan Magazine. The year is ending and it’s time to look back to see what 2023 has in store for us in terms of advertising. A year without major sporting…
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Dove’s campaign promotes diversity in the world of gaming
Dove’s campaign aims to fight discrimination in the world of gaming and presents 15 different styles for afro hair. Personal care brand Dove continues its initiative to represent real beauty. One of the sectors that the brand has detected as…
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Siemens global campaign presents its new brand identity
Siemens’ global campaign presents the new brand identity, an ambitious project that has been implemented for more than two years. Siemens is a German multinational that you surely know because it is present in our daily lives. It is a…
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“The breast cancer alphabet” aims to raise awareness about cancer
“The alphabet of breast cancer” is made in 3D to raise awareness among the youngest about this disease. Breast cancer is the most common among women. In Holland, for example, more than 17,000 women are diagnosed by only 100 men.…
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Playstation’s spectacular action to promote Spiderman 2
The Playstation action made in Australia simulates a truck accident saved by Spider-Man. Playstation has released one of its most anticipated video games this October: Spiderman 2. The game has achieved a score of 90 on Metacritic and the press…
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Carrefour denounces food brands for fraudulent practices
Carrefour denounces brands that engage in “Shrinkflation”, a fraudulent practice in which products come in less quantity. At some point, we have all realized the same thing. That product that we usually buy comes with less quantity. The change is…
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Lego creates relaxing songs to help you build
“Rhythm & Bricks” is the musical genre of relaxing Lego songs that will help you disconnect from the routine. It is common for companies to diversify their lines of business to achieve new avenues of income and not depend on…
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The rivalry of Nike and Adidas throughout their history
Historically, in the world of advertising and marketing, there have been two rival companies vying for leadership in their sector. The duality has been present in all areas, and the battle to win the favor of the consumer has led…
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The spectacular action of Doritos with a helicopter: “Next level nachos”
Doritos stock wants to break the world record for the longest string of cheese. One of the oldest premises of advertising is to attract attention. The more attention a product has, the more likely the consumer will buy it. Over…
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“Bellas (P)artes” Dove’s campaign reinterprets great works
Dove’s campaign reinterprets great pictorial works with real women’s bodies. Dove is undoubtedly the brand that has been trying the longest and best to make real beauty representative in all media. Whether in the world of advertising, media or gaming,…
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Leboncoin’s original action in the scooter ban in Paris
The Leboncoin platform has taken advantage of the ban on the circulation of scooters in Paris to carry out this original action. The circulation of scooters has been banned in Paris. The French city was a pioneer in 2018 in…
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Marketing and advertising in Women’s Soccer: The revolution has arrived
Marketing and advertising in Women’s Football: The revolution that is changing the rules. In the world of sport, there are always historical moments that change the perception and evolution of it. Every four years, the Olympic Games and the FIFA…
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The Makro labels that mark the maturation of the fruits
“Life Extending Stickers” are Makro’s labels to avoid food waste. When it comes to shopping, the state of the fruit is one of the key factors that makes us decide on one piece or another. If the fruit is too…
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