“Play Until They Can’t Look Away” is the title of the Adidas commercial for the FIFA Women’s World Cup. Historically, the World Cup have served as a showcase for the big brands, marking a before and after at the communicative…
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The Pepsi advert for the Qatar World Cup reminds us of the best advertising campaigns of the 90s. Historically, World Cup events have generated large publicity campaigns in the sector. We all remember the mythical Nike “Airport” with the Brazilian…
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The Puma advert kicks off the advertising campaigns for the World Cup in Qatar. The World Cup in Qatar is here and the brands have already started to launch their advertising campaigns. And it is not for less, it is…
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Volkswagen’s advert puts the focus on language to avoid changing perception when we talk about equality in sport. The European Football Championship held in England is beginning to bear fruit in terms of visibility. Brands are turning to support women…
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EasyJet commercial wants to encourage girls to be pilots, recreating scenes from “Top Gun” The campaign launched by EasyJet aims to draw attention to gender stereotypes, which are still very marked in the aviation sector. And it is that, according…
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Hummer’s NBA All Star ad features Lebron James and some crabs. The great advertising events in the USA do not stop. The country that marks the pulse of the advertising industry and that begins the year with the Super Bowl…
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The McDonald’s Christmas advert is a fable of the imaginary friend and growing up. Undoubtedly the Christmas adverts in the Anglo-Saxon countries are something different. If brands bet everything for everything, it is in their Christmas campaigns launched in northern…
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“Let’s get the world ready for girls” is the concept of the Lego ad to celebrate female creativity. The creative concept of “Rebuild the World” that Lego started a few years ago continues to bear fruit. On the occasion of…
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The NBA commercial celebrates 75 years with a fun story starring Michael B. Jordan and the stars of the NBA. If there is one thing Americans know how to do, it is to take care of their product. For a…
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The Japanese advert made with threads is from Kandenko company and is titled “Connecting Thoughts.” Sometimes advertising gives us little gems that do not deserve to be so ephemeral. Your site is not a TV ad or a YouTube video…
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Standard Chartered commercial and Liverpool FC celebrate ten years of sports sponsorship with the “reds”. Football-related advertising campaigns are often a sweet tooth for creatives. Football clubs are brands with a high emotional value thanks to their links with fans.…
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“Your Goodness is Your Greatness” is P&G’s emotional commercial for the Tokyo Olympics. Procter and Gamble (P&G) is undoubtedly the brand with the best advertising campaigns for the Olympic Games. Official Olympic Partner of the event since 2012, its advertising…
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Leroy Merlin’s commercial encourages us to renew our decoration and at the same time our feelings with “There’s still love somewhere” Leroy Merlin’s campaigns never leave us indifferent. Always spectacular, they encourage us to build a fantastic life in our…
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“Welcome Back” is Guinness’ emotional ad to celebrate the reopening of pubs in the UK. The pandemic and confinement are slowly coming to an end. The return to normality is being carried out in a staggered manner, opening those services…
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The Nike commercial and Maternity highlights the strength of women during their first steps as mothers. In 2020 Nike announced a new line of sportswear aimed at maternity. Under the name Nike (M), the multinational launched new pieces of maternity…
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