John Lewis’ Christmas advert encourages us to cultivate our own Christmas traditions. If there is a brand that is synonymous with Christmas, it is, without a doubt, John Lewis. The Christmas advert from the British department store chain has always…
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M&S Food’s Christmas advert brings back its godmother and features Ryan Reynolds and Rob McElhenney. The British multinational retail company Marks and Spencer has launched several advertising campaigns. One, destined for the fashion and home section starring Hannah Waddingham and…
Read More »The M&S clothing Christmas advert stars Ted Laso’s Hannah Waddingham. Marks and Spencer is a British multinational dedicated to retail that delights us every year with an extraordinary Christmas campaign. This year, however, they invite us to rebel against traditions…
Read More »Disney’s Christmas commercial tells us about the crazy traditions friends and family have this holiday season. This is a special year for Disney. The studio celebrates 100 years and ends its year of celebrations with this Christmas spot. It is…
Read More »Macy’s Christmas commercial kicks off Christmas advertising campaigns. The American department store chain Macy’s has been the first brand to present its advertising campaign for Christmas. It kicks off a Christmas campaign that is starting earlier and earlier, just after…
Read More »The Nike commercial shows us how basketball influences the lives of many people. If there is any sport that can overshadow football in terms of popularity, it is basketball. It is estimated that more than 400 million people practice this…
Read More »“Not Going Back” is the title of the fun Volkswagen commercial that reflects the quality of the finishes in its models. Irony is usually a common resource in advertising campaigns. It usually works very well and allows the viewer to…
Read More »Ikea’s Halloween commercial wants to eliminate those childhood terrors that have always stalked us. If there is something that undoubtedly marks thousands of children, it is fear. When we are so impressionable and vulnerable we are more likely to have…
Read More »Ausonia’s commercial is an emotional piece that shows us how to value getting older. Society, and especially women and young people, tend to reject and fear old age. Wrinkles, gray hair, baldness, sagging, and other physical changes that occur as…
Read More »“Life is not an Ikea catalogue” is the title of the Ikea campaign that shows us that not everything in life is rosy. Ikea’s advertising campaigns never cease to surprise. The Swedish brand is in favor of letting the subsidiaries…
Read More »The Mercedes Benz campaign focuses on inclusivity in its new models. Increasingly, brands are more aware of the feelings of society and the problems that affect it. A trend that could well be a facade to wash the brand image…
Read More »“Social Swap” is Heineken’s original denunciation of discrimination against women when they talk about football. Discrimination against women is a common trend on the internet and social networks. Especially if we place them in the football environment, where toxicity reaches…
Read More »Pepsi’s best commercials are relaunched to celebrate the brand’s 125th anniversary. Historically in the world of advertising there have always been two brands that have tried to compete with each other. Adidas and Nike, Apple and Microsoft, McDonald’s and Burger…
Read More »We take a look at the best commercials of 2023 and the best advertising campaigns of the year so far. The year advances and it is time to take stock of what it has brought us in terms of advertising.…
Read More »Zara’s commercial is titled “Back to Work” and is one of the few audiovisual pieces in the fashion brand’s strategy. Zara’s advertising strategy does not contemplate the creation of audiovisual pieces such as advertisements or advertising campaigns. It is not…
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